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One & Two Years Diploma

Course Detail
Business Administration >> Diploma in Retail Management
Duration: One Year & Two Years (Double fee)
Mode of Study: Distance Learning Education/Self Home Based Study
Total Fee(PKR):
(For Pakistani Students)
Total Fee($ US):
(Overseas Students)
Eligibility: Min Matric
Document Required: Two set of Educational Documents, Three CNIC Copies, Three Photograph, Original Bank Deposit slip
Modules: Module 1 Module 2

  Strategic Retail Management

  Introduction to Retailing

  Building and Sustaining Relationships in Retailing

  Strategic Planning in Retailing

  Situation Analysis

  Retail Institutions by Ownership

  Retail Institutions by Store-Based Strategy Mix

  Web, Nonstore-Based, and Other Forms of Nontraditional


  Targeting Customers and Gathering


  Identifying and Understanding Consumers

  Information Gathering and Processing in Retailing

  Choosing a Store Location

  Trading-Area Analysis

  Site Selection

  Managing a Retail Business

 Retail Organization and Human Resource Management

  Operations Management: Financial Dimensions

  Operations Management: Operational Dimensions

  Merchandise Management and Pricing

  Developing Merchandise Plans

  Implementing Merchandise Plans

  Financial Merchandise Management

  Pricing in Retailing

  Communicating with the Customer

  Establishing and Maintaining a Retail Image

  Promotional Strategy

  Putting It All Together

  Integrating and Controlling the Retail Strategy 

Last Date of Admission: 12th July, 2024
Online Admission:

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